The city is situated in the heart of the Conchos Valley, a fertile agricultural region known for its production of cotton, corn, and wheat. Meoqui is an important economic hub for the region and is home to several industries, including food processing, textiles, and manufacturing.
The city has a population of approximately 45,000 inhabitants and is known for its historic center, which features several colonial-era buildings and churches, including the Parroquia de San Pedro y San Pablo. Meoqui is also known for its cultural traditions and festivals, including the annual Feria de Meoqui, which is held every year in August.