Here are the latitudes and distances of the two cities:
Bogotá: 4°36'N (4.6 degrees north)
São Paulo: 23°32'S (23.53 degrees south)
As you can see, Bogotá is located 4.6 degrees north of the equator, while São Paulo is located 23.53 degrees south. Therefore, Bogotá is closer to the equator than São Paulo.