Bait-and-Switch Advertising Is Illegal in Kansas

Yes. The Kansas Consumer Protection Act (KCPA) (K.S.A. 50-623 et seq.) explicitly prohibits "unfair or deceptive acts or practices," including bait-and-switch tactics.

What constitutes bait-and-switch:

  • Advertising a product/service at an unusually low price to attract customers.
  • Having no intention to sell that item (limited stock, inferior model, or none at all).
  • Pressuring the customer to buy a higher-priced substitute.

Remedies: Consumers can file a complaint with the Kansas Attorney General's Consumer Protection Division. Violators face civil penalties up to $10,000 per violation, injunctions, and restitution.

If you encounter this practice, document the ad, the interaction, and any witnesses.

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