- Nielsen: Nielsen is one of the largest market research companies in the world. They have offices in Edison and Princeton.
- GfK: GfK is another large market research company. They have an office in Parsippany.
- Ipsos: Ipsos is a global market research company. They have an office in Princeton.
- Research Now: Research Now is a leading provider of online market research. They have an office in Edison.
- SurveyMonkey: SurveyMonkey is a popular online survey platform. They have an office in Princeton.
These companies offer a variety of market research services, including:
- Customer satisfaction surveys
- Brand awareness studies
- Product testing
- Market segmentation
- Advertising effectiveness studies
- And more
Market research companies can provide businesses with valuable information that can help them make informed decisions about their marketing and product development strategies.
