Texas Colleges Offering Sports Management Degrees

Texas hosts several top-tier universities with dedicated Sport Management programs (often housed in Colleges of Education, Business, or Kinesiology). Here are five leading options:

1. University of Texas at Austin

• Degree: B.S. in Sport Management (Department of Kinesiology & Health Education, College of Education).
• Focus: Sport finance, marketing, event/facility management, law, ethics, analytics.
• Advantage: UT athletics, alumni network, Austin sports market (F1, MLS, UT Longhorns).

2. Texas A&M University (College Station)

• Degree: B.S. in Sport Management (Department of Health & Kinesiology, College of Education & Human Development).
• Focus: Finance, marketing, law, ethics, leadership, facility/event mgmt. Strong research faculty.
• Advantage: Aggie network, SEC athletics, Bush School public policy linkage.

3. Baylor University (Waco)

• Degree: B.B.A. in Sport Management (Hankamer School of Business).
• Focus: Business core (accounting, finance, marketing) + sport specialization (law, ethics, leadership, analytics).
• Advantage: Private, faith-based, Big 12 athletics, strong internship pipeline.

4. University of North Texas (Denton)

• Degree: B.S. in Sport Management (Department of Kinesiology, Health Promotion & Recreation, College of Education).
• Focus: Finance, marketing, event/facility mgmt, law, ethics, leadership. Applied projects.
• Advantage: DFW metroplex sports market (Cowboys, Rangers, Mavericks, Stars, FC Dallas), affordability.

5. Texas State University (San Marcos)

• Degree: B.S. in Sport Management (Department of Health & Human Performance, College of Education).
• Focus: Finance, marketing, event/facility mgmt, law, ethics, leadership. Internship required.
• Advantage: Austin/San Antonio corridor, growing alumni base, applied learning.

Other Notable Programs

• Rice University (Sport Management minor + MBA focus)
• Southern Methodist University (SMU) (Sport Management concentration in Business)
• University of Houston (B.S. Sport Administration)
• Texas Tech (B.S. Sport Management)
• Sam Houston State (B.S. Sport Management — strong internship)

What to Look For

• COSMA Accreditation (Commission on Sport Management Accreditation) — gold standard.
• Internship requirement & placement rate.
• Faculty industry connections.
• Alumni in target roles (pro teams, agencies, NCAA, brands).