- Primary stakeholders.
- Source of revenue and the reason the tourism industry exists.
- Motivations, preferences, spending patterns, and behaviour directly impact the industry's success.
2. Tourism Businesses and Service Providers:
- Include hotels, airlines, tour operators, travel agencies, restaurants, souvenir shops, and more.
- Directly benefit from tourism spending and play a crucial role in delivering tourism experiences.
3. Local Communities:
- Residents and communities where tourism takes place.
- Impacted both positively (job creation, economic benefits) and negatively (environmental degradation, overcrowding).
- Their support and involvement are vital for sustainable tourism development.
4. Government and Policymakers:
- Create policies and regulations to govern the tourism industry, ensuring responsible development, environmental protection, and community well-being.
- Role in infrastructure, promotion, and management of tourist destinations.
5. Investors:
- Provide capital and funding for tourism development projects, such as new resorts, attractions, and infrastructure.
6. Environmental and Conservation Groups:
- Advocate for sustainable practices to minimize negative environmental impacts of tourism.
- Role in conservation and protection of natural and cultural heritage.
7. Local Businesses and Entrepreneurs:
- Benefit indirectly from tourism-related spending by providing goods and services to tourists and tourism businesses.
8. Non-Profit Organizations and NGOs:
- Involved in promoting responsible and ethical tourism practices, community development, and social impact initiatives.
9. Media:
- Role in shaping public perception of tourism destinations, influencing tourists' choices.
- Responsible for promoting tourism while informing about potential challenges and impacts.
10. Academics and Researchers:
- Conduct studies, analysis, and research to provide insights into tourism trends, impacts, and future directions.
11. Cultural and Heritage Institutions:
- Engage with tourists by offering access to cultural sites, museums, historical attractions, and events.
- Preserve and showcase local heritage.
