The Green Key is a tourism industry eco-label available worldwide. To obtain the Green Key designation a business must comply with a list of environmental requirements, such as limiting waste production and conserving water and electricity. Reports show that Green Key businesses compared to non-Green Key businesses use up to 20 percent less electricity, 25 percent less heating energy and 27 percent less water per guest, according to the FEE (Foundation for Environmental Education) network, which sponsors the Green Key initiative. In addition to consumption criteria, businesses are assessed on policy, action plans, education and communication, with staff, guests and suppliers included.
In each country, a national steering group with representation from authorities, non-governmental organizations and business associations, supervises national Green Key activities and approves Green Key applications from businesses. After approval, the national Green Key operator visits each business periodically and international Green Key representatives perform spot checks.
Sustainable Travel International (STI) has developed an eco-tourism certification program available worldwide that is used predominantly in North America. Sustainable Tourism Eco-certification Program (STEP) uses the minimum global sustainable tourism criteria. There are three voluntary steps to certification. First, businesses use the STEP planning kit to self-assess and revise or implement new business practices. Next, businesses apply for eco-certification, and if approved, receive a one star eco-certified logo that is valid for up to one year. Finally, an on-site assessment audits compliance with STEP and STI's evaluation committee reviews the audit, determining whether to eco-certify the business and at what level. Successful applicants receive a two- to five-star eco-certified logo that is valid for two years.
Businesses in the United Kingdom can opt to join the Green Tourism Business Scheme (GTBS). Joining requires an assessment by a qualified grading advisor against criteria covering areas like energy and water efficiency, waste management and biodiversity. Businesses that meet the required standards receive a bronze, silver or gold award. The network of members includes businesses such as accommodations, tourism attractions and corporate offices.
