# Travel >> Destinations >> Asia

What do people in Japan value?

* Harmony and collectivism: Japanese culture emphasizes the importance of social harmony and conformity, and individuals are expected to prioritize the needs of the group over their own individual desires.

* Respect for authority: Japanese culture also places a high value on respect for authority figures, such as parents, teachers, and those in positions of power.

* Education: Education is highly valued in Japanese society, and children are expected to excel academically in order to secure a good job and contribute to society.

* Hard work and perseverance: Japanese people are known for their hard work and perseverance, and they are often willing to work long hours in order to achieve their goals.

* Politeness and manners: Japanese culture places a strong emphasis on politeness and good manners, and individuals are expected to behave respectfully towards others.

* Aesthetics and beauty: Japanese culture values aesthetics and beauty, and this can be seen in the country's art, architecture, and design.

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