Examine the features offered by each London tour company. For example, the Original Sightseeing Tour offers a tour directed at families with young children. It includes games and activities to keep children engaged. If you prefer an actual tour guide versus an audio tour, inquire about the type of tour guide provided with your tour.
Explore the types of tours offered by each company. Though bus tours are the most common, you can take boat tours along the Thames or walking tours throughout the city. Consider your traveling companions and what type of tour will best benefit the group as a whole. Walking tours usually specify a theme in London, such as a pub walk or movie locations.
Consider what you want to see in London. Every tour is not exactly the same. Though most tours touch on the major attractions such as Buckingham Palace, Big Ben and the London Eye, each tour visits different museums or travels through different parts of Central London. Some tours venture into the outskirts of the city.