Varadero's many beach vendors offer handcrafted souvenirs, so resist impulse and visit several carts. Proprietors are flexible with price, so don't hesitate to haggle. For a more conservative approach, head to Cuba's largest mall, the Plaza las Américas, to buy clothing or more practical goods.
Cuba's native tobacco is revered for its bold flavor and construction, so grasp the opportunity to purchase cigars (or "puros") directly from the source. Casa Del Habano, the industry-authorized distributor, assures the finest quality. Do not buy from individuals, regardless of discount. These are often counterfeit, and government customs agents will require a proper store receipt upon departure.
Artesanía is an outdoor bazaar featuring a number of world-class artists. Anyone with an eye for antiques will want to set aside a few hours at Galería de Arte Varadero. Likewise, Taller de Cerámica Artística is the region's best source for ceramics, and artists are often available to accept commissioned work.
Cuba's Convertible Peso is the legal currency for tourist transactions, so exchange foreign currencies at a bank or authorized Casa de Cambio before shopping. United States dollars are subject to an additional 10 percent commission. Because US law imposes a Cuban embargo, consult Treasury Department guidelines before traveling or importing any goods.