- Focuses on the unique cultural heritage of a destination.
- Includes visits to historical sites, museums, UNESCO World Heritage Sites, traditional festivals, local art and craft markets, and cultural experiences like traditional dances, music, and cuisine.
2. Natural Tourism (Ecotourism):
- Revolves around experiencing and preserving natural environments.
- Includes safaris, wildlife-spotting tours, bird-watching, rainforest visits, mountain hiking, scuba diving, snorkeling, nature photography, and more.
3. Adventure Tourism:
- Aims to offer thrilling and physically challenging experiences.
- Comprises activities like white-water rafting, rock climbing, paragliding, bungee jumping, scuba diving, wildlife trekking, and more extreme outdoor adventures.
4. Wellness Tourism:
- Focuses on promoting physical, mental, and emotional well-being during travel.
- Includes spa treatments, yoga retreats, meditation classes, health-conscious culinary experiences, fitness activities, and other holistic practices.